How to switch from another preorder or back in stock app to STOQ
Switching to STOQ from another Shopify app is straightforward. STOQ handles both back-in-stock alerts and preorders in a single app, with affordable pricing, 0% transaction fees, and 24/7 support. This guide walks you through the migration process so your customers continue receiving alerts without interruption.
Before You Begin
Review these points before starting the migration.
- Make sure you have admin access to your Shopify store.
- Export your data from your current app before uninstalling it. Most apps let you export customer signups as a CSV file. Do this first so you do not lose any data
- STOQ offers a free plan and a free trial on paid plans, so you can test the setup before committing.
- You do not need to uninstall your old app immediately. You can run both apps side by side during the transition to make sure everything works.
Step 1 - Install STOQ
Start by installing STOQ from the Shopify App Store.
- Go to the Shopify App Store and search for STOQ.
- Click Install to add STOQ to your Shopify store.
- After installation, the STOQ app opens in your Shopify admin.


Step 2 - Choose a Plan
Pick the pricing plan that suits your business.
- In the STOQ app, go to the Pricing page.
- Review the available plans. All plans include both back-in-stock alerts and preorders with 0% transaction fees.
- Click Subscribe on the plan you want.

Step 3 - Enable the App Embed
The STOQ app embed must be enabled on your theme for the "Notify me" button and preorder widgets to appear on your storefront.
- On the STOQ homepage, find the onboarding checklist.
- Click Open Theme Editor on the "Enable app embed" step.
- In the Theme Editor, make sure the STOQ app embed is toggled on.
- Click Save in the Theme Editor.
- Return to the STOQ app. A green checkmark appears once the embed is detected.


Step 4 - Complete the Onboarding Guide
STOQ includes a step-by-step onboarding checklist on the homepage. Follow it to set up the "Notify me" button, customize your branding, and test the alert flow. The onboarding covers both back-in-stock alerts and preorders.

Step 5 - Import Your Existing Signups
If you have customer signups from your old app, you can import them into STOQ so alerts continue without interruption.
- Export your signups from your old app as a CSV file.
- In the STOQ app, go to Reports and use the Import tab to upload your CSV.
- STOQ walks you through a column mapping screen to match your CSV columns to the correct fields.
For a detailed guide on preparing your CSV and using the import tool, see the dedicated article: How to Import Customer Signups into STOQ.
Step 6 - Disable Your Old App
Once you have confirmed that STOQ is working correctly and your data has been imported, disable or uninstall your old app.
- Go to Settings > Apps and sales channels in your Shopify admin.
- Find your old preorder or back-in-stock app.
- Click the app and select Uninstall (or disable its app embed in the Theme Editor if you want to keep it installed temporarily).
- Verify that the STOQ "Notify me" button still appears correctly on your storefront.
Key Back-in-Stock Features in STOQ
Here is a quick reference of STOQ's top back-in-stock features.
- Automatic notifications - send alerts automatically when products are restocked, with no manual effort required.
- Email and SMS alerts - notify customers via email, SMS (through STOQ, Klaviyo, or Postscript), or both.
- Location-specific alerts - send notifications only when specific inventory locations are restocked.
- Reminder notifications - send follow-up alerts to customers who have not yet purchased after the initial notification.
Key Preorder Features in STOQ
Here is a quick reference of STOQ's top preorder features.
- Flexible payment options - support pay now, pay later, and deposit-based preorders.
- Shipping timeline - display estimated shipping dates or countdown timers on the product page so customers know when to expect delivery.
- Fulfillment settings - choose between on hold (hold orders until ready to ship) and unfulfilled (split fulfillment for mixed orders).
- 0% transaction fees - keep 100% of your preorder revenue. Unlike other apps, STOQ does not take a cut of your sales.
Known Limitations
Keep these points in mind when switching to STOQ.
- Historical notification data does not transfer. Only signups (waitlist registrations) can be imported. Past notification logs, conversion data, and analytics from your old app cannot be migrated.
- Theme conflicts during transition. Running two back-in-stock or preorder apps simultaneously may cause duplicate "Notify me" buttons or preorder widgets. Disable the old app's embed before enabling STOQ's.
- Preorder selling plans are app-specific. Shopify selling plans created by your old preorder app are tied to that app. You will need to create new preorder offers in STOQ and reassign products.
- SMS carrier verification takes time. If you plan to use STOQ's built-in SMS provider, carrier verification is required and may take a few days.
Troubleshooting
Problem | Solution |
|---|---|
"Notify me" button does not appear after enabling the STOQ app embed | Make sure the old app's widget or embed is disabled. Check that the STOQ app embed is toggled on in Online Store > Themes > Customize > App embeds. |
Duplicate "Notify me" buttons on the product page | Disable or uninstall the old app, or disable its theme embed in the Theme Editor. Only one back-in-stock widget should be active at a time. |
CSV import fails with errors | Check that your CSV includes the required columns (Email or Phone, and SKU or Variant ID). Download the error report CSV from STOQ to review which rows failed. |
Imported signups do not show in Reports | Imports are processed in the background. Wait a few minutes and refresh the Reports page. Large imports may take longer. |
Old app's preorder selling plans still showing | Shopify selling plans are app-specific. Remove the old app's selling plans from the product in Shopify admin, then attach the STOQ selling plan through the STOQ preorder offer. |
FAQs
Q: Can I run STOQ alongside my current app during the transition?
A: Yes. You can install STOQ and set it up while your old app is still active. We recommend running both apps for a few days to confirm STOQ is working correctly. Just make sure only one app's widget or embed is active on the storefront at a time to avoid duplicate buttons.
Q: Will I lose my existing customer signups when I switch?
A: No. Export your signups from your old app as a CSV file before uninstalling it, then import the CSV into STOQ. STOQ's column mapping tool helps you match your CSV columns to the correct fields.
Q: Does STOQ support both back-in-stock alerts and preorders?
A: Yes. STOQ is a single app that handles both back-in-stock alerts and preorders. You do not need separate apps for each feature. Both are included on all plans.
Q: Does STOQ charge transaction fees?
A: No. STOQ charges 0% transaction fees on all plans. You keep 100% of your preorder and back-in-stock revenue.
Q: How long does the migration typically take?
A: Most merchants complete the migration in under an hour. Installing STOQ, enabling the app embed, and completing onboarding takes a few minutes. Importing signups depends on the size of your CSV — small files import in seconds, while larger files may take a few minutes to process in the background.
Q: What integrations does STOQ support?
A: STOQ integrates with Klaviyo, Mailchimp, Omnisend, Shopify Flow, and the Shopify customers list. You can sync customer signup data, trigger automated workflows, and send notifications through third-party SMS providers like Klaviyo and Postscript.
Updated on: 23/04/2026
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