Articles on: Sync data

Sync customer data to Klaviyo

Stoq's integration with Klaviyo unlocks the potential for advanced customer engagement. You can easily sync customer details from Stoq to Klaviyo and add them to your existing marketing campaigns.


How to enable Klaviyo sync

  1. In STOQ, navigate to Back in stock Alerts.
  2. Click on Settings, and look for "Klaviyo" under Integrations.
  3. Turn on the integration, and then click "Connect".
  4. This will take you to your Klaviyo account to install STOQ's Klaviyo app. Make sure to allow the connection request.
  5. STOQ will now sync visitors & customers to Klaviyo soon as they sign up for any back in stock alert.
  6. To help you identify the source within Klaviyo, every customer record will include "restock-rocket" as the "$source" property. Read this article to create a segment for this property.


Connect STOQ with your Klaviyo accontAllow STOQ to connect to proceed



Review double Opt-In Settings


When managing your Klaviyo account, it's important to understand the implications of your double opt-in settings.


a) Double Opt-In Enabled:

If you've enabled double opt-in, customers who agree to marketing consent will receive a confirmation message via Email or SMS from Klaviyo. They must confirm their subscription before a new profile is synced to Klaviyo, along with subscription to SMS or Email marketing channels.


b). Double Opt-In Disabled:

If you disable double opt-in, customers will not need to confirm their subscription. In this case, customer data will be synced to Klaviyo without explicit confirmation.


klaviyo double opt in setting


For more details and to adjust your settings, review the double opt-in settings in your Klaviyo account.


We recommend disabling the double opt-in setting if you wish to get the customer data synced instantly. Feel free to reach out to us for more information.


Note:

  • Make sure to review the double opt-in settings


Updated on: 04/08/2025

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