---
title: "Rename an offer"
description: "Change the customer-facing offer name and the internal name you use in your STOQ dashboard."
url: https://help.stoqapp.com/preorders/rename-preorder-offer/
product: "Preorders"
section: "Manage and troubleshoot / Offers"
last_updated: 2026-10-28
---

# Rename an offer

> Change the customer-facing offer name and the internal name you use in your STOQ dashboard.

Every preorder offer has two name fields that look similar but do different jobs: **Offer name**, which customers see in cart and at checkout, and **Internal name**, which is only for you to identify the offer inside STOQ. Renaming one does not change the other.

## Before you begin

| Requirement | Detail |
|---|---|
| At least one offer created | If you have no offers yet, see [Set up preorders](https://help.stoqapp.com/preorders/set-up-preorders/) |
| Know which name you want to change | See Choose your setup below if you're not sure |

## Choose your setup

An offer has two separate name fields, sitting next to each other in the same **Widget** section of the offer editor, so it's easy to mix them up:

| Field | Who sees it | Where it appears | Default |
|---|---|---|---|
| **Offer name** | Customers | Cart and checkout, as the line item's selling plan/purchase option name | "Preorder" |
| **Internal name** | You (merchants/staff) | The Offers list, the offer editor drawer title, exports, and STOQ's AI assistant when referring to the offer | "Preorder N" (auto-numbered so each new offer gets a unique name) |

Change **Offer name** if you want customers to see something different in cart and checkout. Change **Internal name** if you just want to tell offers apart in your own dashboard; customers never see it.

## What customers will see

Customers never see the internal name. What they see in cart and at checkout is the **Offer name**, carried through to Shopify as the selling plan's name. If an offer has multiple payment options such as full and partial payment, Shopify shows each one as "Offer name: Payment option title", for example "Preorder: Full payment" and "Preorder: 50% deposit", so the Offer name is the shared prefix across all of an offer's payment options.

## Set it up

On a phone, this menu is collapsed. In the **Shopify mobile app**, tap the **STOQ** logo at the top of the screen to open it, then choose the section named below. There is no hamburger icon. See [Finding the STOQ menu](https://help.stoqapp.com/general/getting-started-with-stoq/#finding-the-stoq-menu).

### Change the offer name (customer-facing)

1. **Open the offer**

   1. In the left menu bar of the STOQ app, click **Preorders**.
   2. Click the **Offers** tab.
   3. Click the offer you'd like to rename. Its **Overview** tab opens, showing the **Customize** button, a live preview, and the offer's **Products** section.

   [Image: STOQ Preorders Offers list inside Shopify admin, showing Preorder Winter (Copy), Preorder 47, Preorder 46, and Preorder Winter with Status, Products, Sales 7d, and Revenue columns. With markers: 1 on Preorders in the left STOQ menu, 2 on the Offers tab, 3 on the Preorder Winter offer name.](https://help.stoqapp.com/images/general/rename-preorder-offer-1.png)

2. **Open the Widget section**

   1. Click the **Customize** button to open the editor.
   2. In the sidebar, click **Widget**.

   [Image: STOQ Preorder Winter offer Overview tab with a Customize card (Preorder when out of stock, Active now, Full payment, Unfulfilled) and a Floral Shirt live preview. With markers: 1 on the Customize button.](https://help.stoqapp.com/images/general/rename-preorder-offer-2.png)

   [Image: STOQ Customize Preorder Winter editor with the Preorder sidebar listing Widget, Inventory, Products, Shipping, Payment, Status, Limits & terms, Countdown timer, and Batches, beside a Pant new storefront preview. With markers: 1 on the Widget sidebar item.](https://help.stoqapp.com/images/general/rename-preorder-offer-3.png)

3. **Update Offer name**

   In the **Offer name** field, enter the name you want customers to see. This is the name that appears on the selling plan/purchase option shown in cart and at checkout, and it's also used as the selling plan's merchant code in Shopify.

   [Image: STOQ Widget panel in the offer editor showing Button text, Use custom colors for button, Add disclaimer, Add badge, and a Settings section with Offer name and Internal name fields. A highlighted box frames the Offer name field containing Preorder.](https://help.stoqapp.com/images/general/rename-preorder-offer-4.png)

4. **Save**

   Save the offer. The new name is pushed to the underlying Shopify selling plan and will show up in cart and checkout for new preorder purchases going forward.

   [Image: STOQ Widget panel in the offer editor with Button text, disclaimer, badge, and the Settings section showing the Offer name (Preorder) and Internal name (Preorder Winte) fields. With markers: 1 on the Save changes button in the top right.](https://help.stoqapp.com/images/general/rename-preorder-offer-5.png)

> **Warning**
>
> Offer name can't be left blank, but it doesn't need to be unique, so multiple offers can share the same customer-facing name (for example, several "Preorder" offers on different collections).

### Change the internal name (dashboard only)

1. **Open the offer**

   1. In the left menu bar of the STOQ app, click **Preorders**.
   2. Click the **Offers** tab.
   3. Click the offer you'd like to rename. Its **Overview** tab opens, showing the **Customize** button, a live preview, and the offer's **Products** section.

   [Image: STOQ Preorders Offers list inside Shopify admin, showing Preorder Winter (Copy), Preorder 47, Preorder 46, and Preorder Winter with Status, Products, Sales 7d, and Revenue columns. With markers: 1 on Preorders in the left STOQ menu, 2 on the Offers tab, 3 on the Preorder Winter offer name.](https://help.stoqapp.com/images/general/rename-preorder-offer-6.png)

2. **Open the Widget section**

   1. Click the **Customize** button to open the editor.
   2. In the sidebar, click **Widget**.

   [Image: STOQ Preorder Winter offer Overview tab with a Customize card (Preorder when out of stock, Active now, Full payment, Unfulfilled) and a Floral Shirt live preview. With markers: 1 on the Customize button.](https://help.stoqapp.com/images/general/rename-preorder-offer-7.png)

   [Image: STOQ Customize Preorder Winter editor with the Preorder sidebar listing Widget, Inventory, Products, Shipping, Payment, Status, Limits & terms, Countdown timer, and Batches, beside a Pant new storefront preview. With markers: 1 on the Widget sidebar item.](https://help.stoqapp.com/images/general/rename-preorder-offer-8.png)

3. **Update Internal name**

   In the **Internal name** field, enter a name that helps you tell this offer apart from others in your dashboard, for example "Winter Jacket Restock" or "VIP Early Access." This name is never shown to customers.

   [Image: STOQ Widget panel in the offer editor showing Button text, Use custom colors for button, Add disclaimer, Add badge, and a Settings section with Offer name and Internal name fields. A highlighted box frames the Internal name field and its label, with the value Preorder Winte.](https://help.stoqapp.com/images/general/rename-preorder-offer-9.png)

4. **Save**

   Save the offer. The Offers list, the drawer title ("Customize [internal name]"), and CSV exports now show the updated internal name.

   [Image: STOQ Widget panel in the offer editor with Button text, disclaimer, badge, and the Settings section showing the Offer name (Preorder) and Internal name (Preorder Winte) fields. With markers: 1 on the Save changes button in the top right.](https://help.stoqapp.com/images/general/rename-preorder-offer-10.png)

> **Warning**
>
> Internal name must be unique across all of a shop's offers (deleted offers don't count). Reusing a name shows a "Name has already been taken" error and blocks the save.

## Check your setup

- **Offer name**: Add a preorder product to your cart on the live storefront and confirm the new name appears against the line item, or check the Shopify order/draft order after a test purchase.
- **Internal name**: Return to the **Offers** tab (**Preorders** in the left menu → **Offers** tab) and confirm the updated name appears in the list and in search results.

## Troubleshooting

### Customers still see the old name at checkout

1. Confirm you edited **Offer name**, not **Internal name**, a common mix-up since the two fields sit next to each other.
2. Make sure you saved the offer after editing.

Orders placed before the change keep the name that was active at checkout time; only new preorder purchases show the updated name.

### You get a "Name has already been taken" error

This applies only to **Internal name**, which must be unique across all of a shop's offers. Pick a different name; a name freed up by deleting an offer becomes available again. **Offer name** has no such restriction and can repeat across offers.

### You can't save because a name field is empty

Both **Offer name** and **Internal name** are required. Enter a value for each field before saving.

## FAQ

### Does changing Offer name affect orders already placed?

No. Orders placed before the change keep the name that was active at checkout time; only new preorder purchases show the updated name.

### Does renaming an offer affect its products, discounts, or other settings?

No. Renaming either field only changes the name: it does not touch the offer's attached products, payment settings, fulfillment settings, or any other configuration.

### Does STOQ auto-generate a default internal name for new offers?

Yes. New offers get an auto-numbered internal name ("Preorder 1", "Preorder 2", "Preorder 3", and so on), so each new offer has a unique internal name per shop without you having to set one.

### If an offer has full and partial payment options, does each option get its own name?

It depends on which field:

1. Each payment option has its own **title** (for example "Full payment" or "50% deposit"), set in the Payment section.
2. The **Offer name** is shared across all of an offer's payment options.
3. Shopify displays them combined, like "Preorder: Full payment", so changing Offer name updates the shared prefix for every payment option at once.

## Related guides

- [Find and view your offers](https://help.stoqapp.com/preorders/manage-preorder-offers/): See how names behave when you duplicate an offer.
- [Design your preorder widget](https://help.stoqapp.com/preorders/design-preorder-widget/): Customize button text, badges, and other storefront copy.
- [Set up preorders](https://help.stoqapp.com/preorders/set-up-preorders/): Create your first preorder offer from scratch.
- [Schedule when an offer runs](https://help.stoqapp.com/preorders/preorder-offer-status-and-schedule/): Understand offer status alongside naming in the Offers list.
