--- title: "Manage your customers" description: "Search, export, and delete back in stock customers, and manage a customer's pending requests." url: https://help.stoqapp.com/back-in-stock/manage-back-in-stock-customers/ product: "Back in Stock" section: "Waitlists and reports / Waitlists" last_updated: 2026-09-28 --- # Manage your customers > Search, export, and delete back in stock customers, and manage a customer's pending requests. The **Customers** tab lists everyone who's ever signed up for a Back in Stock alert. From there you can search, export, or delete customers in bulk, or open one customer to see their pending requests and manage their subscription. ## Open the Customers tab 1. **Open the Customers tab** 1. In the left menu of the STOQ app, click **Reports**. 2. Click the **Back in stock** tab at the top. 3. Click the **Customers** sub-tab. [Image: The Customers sub-tab under Reports, Back in stock](https://help.stoqapp.com/images/general/new.png) ## What the list shows Each row is one customer, with their **Contact** (name and email or phone), **Marketing** consent, whether they're **Subscribed**, and when they were **Created At**. | Column | What you'll see | |---|---| | Contact | The customer's name if STOQ has one, otherwise "Customer - {id}", with their email or phone underneath. Click it to open the customer's detail page. | | Marketing | **N/A** if your store doesn't collect marketing consent, **Consent given** if the customer agreed to receive promos and newsletters, or **Did not consent** if they didn't. | | Subscribed | **Subscribed** or **Unsubscribed** from back in stock notifications. | | Created At | When the customer record was created. | ## Search, export, and delete customers - **Search** by email or phone number using the search field above the list. - **Email CSV** exports the full customer list. It's emailed to your report address rather than downloaded, and requires a paid plan, if you're on the free plan an upgrade prompt appears next to the button instead. - To **delete customers**, select one or more rows with the checkboxes, then click **Delete customers**. STOQ asks you to confirm, then deletes the selected customers, this also deletes any preorders, requests, notifications, and analytics linked to them in STOQ. It does not delete their Shopify customer record or their Shopify orders. [Image: The back in stock customer list with the Email CSV button](https://help.stoqapp.com/images/general/new1.png) ## Open a customer's detail page Click a customer's name or contact to open their detail page. The title shows a **Subscribed** or **Unsubscribed** badge next to their name. This page lists only that customer's current **pending** requests, waitlist signups STOQ hasn't sent an alert for yet. It is not a history of alerts already sent; for that, see [Track back in stock notifications](https://help.stoqapp.com/back-in-stock/track-back-in-stock-notifications/). Each row shows the **Product name**, **Contact**, **Marketing** consent, **GDPR** confirmation, **Qty.** requested, and when the customer **Subscribed at**, plus two actions: - **Send** manually sends that alert right now. - The delete icon removes that one pending request, without affecting the customer's other requests. [Image: A customer's detail page showing their pending requests](https://help.stoqapp.com/images/general/new2.png) ### The More menu Click **More** at the top of the page for two actions: - **Subscribe to alerts** or **Unsubscribe from alerts**: change whether the customer gets alerts, applied across **all** their waitlist entries. See [Unsubscribe or resubscribe a customer](https://help.stoqapp.com/back-in-stock/unsubscribe-back-in-stock-customer/). - **Delete customer** opens a confirmation modal, then deletes the customer along with their preorders, requests, notifications, and analytics in STOQ. Their Shopify customer record and orders aren't affected. [Image: The More menu on a customer's detail page](https://help.stoqapp.com/images/general/new3.png) ## Troubleshooting ### A manual send fails STOQ shows a banner reading "There were errors sending the notification" with the reasons listed. Use its **See settings** action to check your delivery setup, or **Contact support** if you're stuck. ### Email CSV is greyed out Exporting requires a paid plan. Upgrade to enable it. ### A customer's Marketing column always shows N/A Your store isn't collecting marketing consent. Turn on **Get marketing consent** in your signup widget settings to start collecting it for new signups. ### You can't find a customer by name Search only matches email or phone number, not name. ### A customer's detail page looks empty but you know they signed up The page only lists pending requests. If they've already been notified, look them up on [Track back in stock notifications](https://help.stoqapp.com/back-in-stock/track-back-in-stock-notifications/) instead. ## FAQ ### What exactly gets deleted when I delete a customer? STOQ deletes that customer's preorders, requests, notifications, and analytics inside STOQ. Their Shopify customer record and past Shopify orders are untouched, both from the bulk **Delete customers** action and from **Delete customer** on the detail page. ### Why does the Marketing column show N/A for everyone? Your store isn't set up to collect marketing consent, so there's nothing to show. Turn on **Get marketing consent** in your signup widget settings, once it's on, new signups show **Consent given** or **Did not consent**. ### Does unsubscribing a customer only affect one product? No. Subscribing or unsubscribing from the More menu applies across all of that customer's waitlist entries at once, you can't unsubscribe them from just one product. ### Why don't I see a customer's past alerts on their detail page? The detail page only lists pending requests, ones STOQ hasn't notified yet. Already-sent alerts live on the Notifications sent tab, see [Track back in stock notifications](https://help.stoqapp.com/back-in-stock/track-back-in-stock-notifications/). ### Can I resend an alert to a customer from here? Yes, for a request that's still pending, click **Send** on its row to send the alert now. For an alert that's already been sent, re-send it from Notifications sent instead. ### Is Email CSV instant? No. STOQ emails the file to your report address, it can take a few minutes to arrive, and it requires a paid plan. ### Why do I see signups from test@example.com or other fake addresses? Those signups were created before STOQ started blocking test, placeholder and disposable email addresses. New signups from these addresses are rejected, but existing ones aren't removed automatically. To remove them, search for the address, select the rows, and click **Delete customers**. ## Related guides - [View your reports](https://help.stoqapp.com/back-in-stock/back-in-stock-reports/): What each of the five Back in stock report tabs shows. - [Export your reports to CSV](https://help.stoqapp.com/back-in-stock/export-back-in-stock-reports/): Email any report tab's data as a CSV. - [Manage a product's waitlist](https://help.stoqapp.com/back-in-stock/manage-a-products-waitlist/): See and act on everyone waiting for one product to restock. - [Send back in stock alerts manually](https://help.stoqapp.com/back-in-stock/send-back-in-stock-alerts-manually/): Notify waiting customers yourself instead of waiting on auto restock. - [Track back in stock notifications](https://help.stoqapp.com/back-in-stock/track-back-in-stock-notifications/): See every alert STOQ has already sent and its delivery status.